MEET THE TEAM

Meet our experienced and passionate HomeCare Advocacy Network team.

Meet our experienced and passionate HomeCare Advocacy Network team.

Mark Goetz

President

440 Regency Parkway Drive, Suite 222 Omaha, NE 68114
Office: (402) 965-0737
Email

Mark knows the power of compassionate caregiving. Driven by his own senior care experience, he’s spent the past 20 years working in the senior care industry. From home care to senior living, his primary focus is aging in place service strategy – helping organizations effectively and efficiently deliver the services needed to help seniors age safely in their homes.

As president of the Home Care Advocacy Network, Mark is committed to meeting the needs of our aging loved ones by empowering the next generation of home care leaders.

A native Iowan, Mark and his wife, Sierra have four children. They now reside in Omaha, Nebraska.

LinkedIn
Sierra Goetz, President, HomeCare Advocacy Network

Sierra Goetz

Operations Manager

440 Regency Parkway Drive, Suite 222 Omaha, NE 68114
Office: (402) 965-0737
Email

Sierra grew up in Harlan, IA, and graduated from Iowa State University with a degree in marketing. Sierra has had a wide array of experience including recruiting, insurance brokerage, and contract negotiation. Sierra’s role will be to guide and direct the local operations of the franchise company, overseeing franchise contracts, training and all coordination with our business development partner, Franchise Dynamics.

LINKEDIN
Robert Stidham, Franchise Dynamics, chairman HomeCare Advocacy Network

Robert Stidham

Chairman

440 Regency Parkway Drive, Suite 222 Omaha, NE 68114
Office: (402) 965-0737
Email

Robert has spent his career building value in his service to others. Robert holds a master’s degree from DePaul University and currently serves as the CEO of Franchise Dynamics. FD represents 140+ brands across 8 different market segments and represents more franchise sales than the top 5 largest franchising organizations combined. Robert has 3 children and currently resides with his partner, Susan White, in Orange County, CA.

LINKEDIN

Teresa Steinfatt

Vice President of Business Performance

440 Regency Parkway Drive, Suite 222 Omaha, NE 68114
Office: (402) 965-0737
Email

They say you love what you’re good at, and Teresa loves senior care. With more than 25 years of experience in the industry, Teresa formerly owned several senior care franchises in Virginia. In addition to her expertise, she has a genuine passion for taking care of others and making a difference in people’s lives. As Vice President of Business Performance, Teresa will be responsible for giving our growing network of franchise owners the support they need to successfully deliver exceptional care. Teresa has a son at Ole Miss, a daughter at the University of Tennessee and a Jack Russell Terrier named Bozo. She currently lives in Richmond, Virginia.
LINKEDIN
Patrice Thabault, corporate success trainer, HomeCare Advocacy Network Omaha, NE

Patrice Thabault

Corporate Success Trainer

440 Regency Parkway Drive, Suite 222 Omaha, NE 68114
Office: (402) 965-0737
Email

Patrice grew up in Burlington, VT, where she currently resides with her partner Jess. Patrice is a graduate of Clarkson University and spent 15 years in and around the Boston area working in the technology industry before she opened her own home care business in 2003. Her business was consistently recognized for its high performance in client satisfaction and market penetration. Most recently Patrice served as interim executive director for a large senior living organization in South Burlington, VT. Patrice is also part owner of an antique shop in Shelburne, VT.

LINKEDIN

Chrissy Eblin

VP, Franchise Marketing

440 Regency Parkway Drive, Suite 222 Omaha, NE 68114
Office: (402) 965-0737
Email

Chrissy is an experienced Chief Operations Officer with a demonstrated history of working in the food & beverages industry as well as owner of Carefree Concierge. Chrissy is professionally skilled in marketing management, coaching, sales, retail, hospitality, and communication. She is excited to put her business development prowess to good use to develop HCAN.

LINKEDIN
Laura Husmann-Jennison, Creative Director, HomeCare Advocacy Network Omaha, NE

Laura Husmann-Jennison

Creative Director

440 Regency Parkway Drive, Suite 222 Omaha, NE 68114
Office: (402) 965-0737
Email

Laura grew up in Marion, IA, and graduated with degrees in graphic design and advertising from Iowa State University. She went on to work for Segura Inc. in Chicago until branching out on her own. Laura has worked on brands like Mongoose Bicycles and Swatch, won awards including the Tokyo Type Directors award, and been recommended in the #1 Ultimate Google book for her digital design expertise. Laura is committed to building a consistent, fresh and recognizable brand for The Home Care Advocacy Network. Laura lives in Chicago with her husband Nate and 8 children.

LINKEDIN
Christopher Cue, General Counsel, HomeCare Advocacy Network Omaha, NE

Christopher Cue

Interim General Counsel

440 Regency Parkway Drive, Suite 222 Omaha, NE 68114
Office: (402) 965-0737
Email

Christopher “Chris” Cue grew up in Harlan, IA where he was a standout athlete. Chris graduated from Iowa State University with a degree in Exercise Science and went on to Regent University for law school. After law school Chris entered the Judge Advocate General program with the Marine Corps where he served as chief prosecutor at Camp Lejeune and spent one tour of duty in Afghanistan. Chris currently holds his LLM for finance law and owns his own investment company out of Chicago, IL where he practices law independently.

LINKEDIN
Aaron McMartin, VP of Development - HomeCare Advocacy Netwrok Omaha, NE

Aaron McMartin

VP, Development

440 Regency Parkway Drive, Suite 222 Omaha, NE 68114
Office: (402) 965-0737
Email

Aaron grew up in Granger, IN and is a graduate of Purdue University. He is a consummate franchise professional with over 13 years in franchise development and operations after having spent the first 12 years of his professional career in banking & financial services. Aaron and his team of development experts work with potential partners & franchise candidates to help them explore the HCAN opportunity and navigate our discovery process. He is excited to bring the best and most passionate candidates in to be outstanding and prosperous partners of HCAN.

Please contact Aaron to express your interest in learning more about partnering with us.

LINKEDIN

Linda Lundeen

Care Advocate Success Trainer

440 Regency Parkway Drive, Suite 222 Omaha, NE 68114
Office: (402) 965-0737
Email

One of my greatest joys has always been spending time with Seniors. Quality of life, dignity, and respect are always gifts worth giving. I have been blessed to be part of both the giving and receiving. I have learned that there is so much benefit and growth that come personally from just being in the presence of those that are ahead of me in life’s journey.

LINKEDIN

Stephanie Thompson

Franchise Services Manager

440 Regency Parkway Drive, Suite 222 Omaha, NE 68114
Office: (402) 965-0737
Email

Since 2007, Stephanie has held a number of home care industry positions, with expertise in accounting, scheduling and operational systems implementation. In her new role at HCAN, she will assist franchisees in developing operational excellence and best practices while working with the leadership team to ensure the success of all businesses within the HCAN network. A native Omahan, Stephanie is the proud mother of three.

LINKEDIN

CONTACT US